CRUISE Lines International Association (CLIA) Australasia has rebranded its “Plan a Cruise Month” in Oct to “Choose Cruise” in a bid to drive more bookings. “Choose Cruise is an opportunity for travel lovers to learn more about the different cruise options available, and to take advantage of promotions and value-adds...
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CRUISE Lines International Association (CLIA) Australasia has rebranded its “Plan a Cruise Month” in Oct to “Choose Cruise” in a bid to drive more bookings.
“Choose Cruise is an opportunity for travel lovers to learn more about the different cruise options available, and to take advantage of promotions and value-adds from cruise experts,” said CLIA Australasia and Asia md Joel Katz.
The Choose Cruise push will involve trade, consumer and media activities, as well as a dedicated microsite.
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