HOLLAND America Line (HAL) has launched a 150th anniversary limited-edition pilsner in a commemorative can. ‘HAL Pils’ has been made in partnership with Seattle-based Pike Brewing, and will be served across the fleet starting in Jan. Six-packs also will be available for purchase on board. HAL chose to craft a...
HOLLAND America Line (HAL) has launched a 150th anniversary limited-edition pilsner in a commemorative can.
‘HAL Pils’ has been made in partnership with Seattle-based Pike Brewing, and will be served across the fleet starting in Jan.
Six-packs also will be available for purchase on board.
HAL chose to craft a pilsner due to its classic European style and newfound popularity in the craft brewing world.
A zesty, bright, and refreshingly hoppy brew, HAL Pils is made with Mosaic Hops from the Yakima Valley in Washington, yielding floral and light melon flavours, a big aroma, and a dry finish.
The commemorative can is adorned with the iconic Jan van Beers poster of 1898 showing a woman in a nautical-blue dress and striped, white hat which mirrors the funnels of the Holland America steamship she’s holding above her head.
“There’s no better way to honour our past and celebrate our present than to choose a classic beer style like a Pilsner that’s having a resurgence in the craft beer world,” said Vice President Dining & Beverage Operations Anthony Stice.
