P&O Cruises Australia has launched its first brand campaign post-pandemic, “We are the Destination”. The push reaffirms cruise as an easy way to holiday, and showcases P&O Australia as the definitive place to take a vacation. Kicking off with a 30-second brand TVC, the campaign poses the question to Australians,...
P&O Cruises Australia has launched its first brand campaign post-pandemic, “We are the Destination”.
The push reaffirms cruise as an easy way to holiday, and showcases P&O Australia as the definitive place to take a vacation.
Kicking off with a 30-second brand TVC, the campaign poses the question to Australians, “why travel when you can cruise?”
The TVC can be viewed HERE.