OCEANIA Cruises CEO Howard Sherman this week highlighted the huge global opportunity for the industry among younger retirees, with improving health demographics meaning people still having plenty of energy to explore the world even after they stop working. “There’s a term we use called the Go Go Years,” Sherman said....
OCEANIA Cruises CEO Howard Sherman this week highlighted the huge global opportunity for the industry among younger retirees, with improving health demographics meaning people still having plenty of energy to explore the world even after they stop working.
“There’s a term we use called the Go Go Years,” Sherman said.
“And then they have the Slow Go Years. And then the No Go years,” he added.
“So our guests are often in the Go Go phase of their life, you know, the first six or seven years after retirement and they want to see the world because they’ve waited their whole lives to do so.”
Oceania APAC MD Steve Odell backed Sherman’s analysis, noting that Australian Go Go cruisers generally favour the line’s Mediterranean itineraries, while those in the Slow Go category prefer to voyage close to home on Australian homeported departures.
