UNIWORLD Boutique River Cruise Collection’s new U by Uniworld brand (CW breaking news) will target active travellers between the ages of 18 and 40.
“U by Uniworld is poised to define the river exploring experience for an entirely new demographic,” said Brett Tollman, chief executive of TTC.
Itineraries will be experiential and focus on longer stays in destinations, allowing travellers to explore local attractions and discover each city’s restaurants and bars.
On sale from Mar 2017, the new offering’s brochure, website and more information will be released early in 2017.
The U by Uniworld logo is pictured.
